How we've helped clients meet the challenges of Product Information Management
Kosnic Lighting is a leading manufacturer of LED lighting products. Originally formed in 2002, this UK-based manufacturer has enjoyed a rapid rise and now has an established global reach.
Operating in a fast moving industry, Kosnic were faced with the challenge of keeping their customers updated with product specification changes and new products being released. They were also undertaking the process of building a new website and needed an efficient and easy way to manage their data for this purpose.
We were tasked with establishing an efficient workflow so that product data could be managed and reflected on their website instantly. Our product management tools were used to categorise existing products, as well as quickly introduce new products and ranges. Kosnic also desired the ability to store high-quality images for the website, which we facilitated with our image management tools. We also liaised with their website development team to utilise the API as a method of pulling data through to their website.
Kosnic employees are now able to easily manage their product data using the spreadsheet view. Any changes are reflected instantly on their website thanks to the use of our API. Each product also benefits from having its product information represented in a customised datasheet, which is automatically updated when data is amended.